I develop brand communication, brand identity, packaging design and art direction in fashion and advertising, creating integrated projects for institutions, brands and individuals for both print and online projects. I am currently working at Wieden+Kennedy as a design director.

(Nike) Play New | Vai no Novo

“Play New” is more than just a slogan.It's how Nike will look and behave, inside and out. Play New was created to mean different things to different people. To help tell the stories in this narrative, we use graphic tools that contain a simple and vibrant container to celebrate all the different dimensions in which Play New can come to life.

Client: Nike
Agency: Wieden+Kennedy
Role: Graphic Designer and Art Director

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(Selected Works)

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