I develop brand communication, brand identity, packaging design and art direction in fashion and advertising, creating integrated projects for institutions, brands and individuals for both print and online projects. I am currently working at Wieden+Kennedy as a design director and I am also a partner and founder of Dialeto.








Designer with 10 years of experience. During my career, I’ve discovered the value of the process and research to create concepts that can be materialized in every aspect of design. My professional experience includes brand communication, brand identity, packaging design and art direction in fashion and advertising, creating integrated projects for global brands.

I am currently working at Wieden+Kennedy as a design director and i am also a partner and founder of Dialeto, a creative studio focused on illustration. Before that, i worked as a Senior Designer at BETC São Paulo and also at Tátil Design, where I collaborated with product designers, photographers and developers on corporate and studio projects. In 2019 I had the privilege to learn from the great typographers Bas Jacobs and Joancarles Casasin at the ELISAVA School of Design and Engineering, in Barcelona.
CONTACT
viniciusstheodoro@gmail.com

EXPERIENCE
Wieden+Kennedy, São Paulo - 2019 – Now
BETC, São Paulo - 2019 – 2019
Tátil, São Paulo - 2018 – 2019
Script, Rio de Janeiro - 2014 – 2017
Reserva, Rio de Janeiro - 2013 – 2014
UP, Rio de Janeiro - 2011 – 2013

EDUCATION
Graphic Design, Veiga de Almeida University, Rio de Janeiro
Type Design, ELISAVA | School of Design and Engineering, Barcelona

AWARDS
Brasil Design Awards
Category Design Digital - Jury (2021)
8th Bornancini Design Award
Category Graphic Design - Jury (2020)
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Cresta Awards
Pepsico, Sorority Packs, Design, Print Design – Silver (2020)
CCSP (São Paulo Creative Club)
C&A, New Identity, Category Design – Bronze (2020)
C&A, New Identity, Category Art Direction – Bronze (2020)

Cannes Lions
Pepsico, Sorority Packs, Ambient Media: Small Scale – Shortlist (2019)

Brasil Design Awards
Netflix, Design Space, Category environment design - exhibition and installations design - Silver (2019)
Embraer, Embraer 50 years, Category Brand Design Large Companies - Bronze (2019)
Wave Festival
Pepsico, Sorority Packs, Design, Category Packaging Design – Bronze (2019)
Pepsico, Sorority Packs, Industrial Craft, Category Food – Bronze (2019)
Pepsico, Table for Change, Direct, Category Use of Ambient Media - Shortlist (2019)


EXHIBITION
13th Brazilian Graphic Design Biennial – Museu Oscar Niemeyer, Curitiba

CLIENTS








(Selected Works)


© Vinicius Theodoro 2021